It’s bad enough that the Mets embarrass David Wright by surrounding him with seven Schmohawks every game they now decide that wasn’t enough so they go and embarrass him off the field as well.
Some deep thinker in the marketing department thought it was a good idea to contact a dating site that caters to middle aged women looking to hook up with much younger men to help get David Wright voted in to the starting third base spot for the All-Star Game. Thankfully an adult in the Mets marketing office got wind of this and put the kibosh on it. In fact Wright himself has told the club to cease and desist with the Vote Wright over done campaign. What started out as a fun thing to get Mets fans to vote Wright in as an All-Star starter has turned into an embarrassment. That’s so Mets.
The Mets have a bad case of SF Giants envy. They can’t understand how Giants fans turn out the vote for Pablo “Panda” Sandoval. Well, first it helps to have won a couple of World Series Championships In the last few years, especially last year. It helps to play in a ball park that’s full of fans and a gameday staff that wants you to have the best time ever and it helps to have a very bright an progressive marketing staff that knows its fan base and its community.
The Giants were first major league sports team to make a It Gets Better video to help gay lesbian and transgender teens know that life is worth living and not to give in to bullies and haters. The Mets gave lip service to the idea of making a similar video, its two years now and still no video.
The Giants also put out some of the best TV commercial to sell their team and tickets as well
When you have a team that is underperforming on the field and not drawing anyone to your ballpark you need to get creative and find ways to make it worth someone’s while to come to Citi Field. Catering to middle aged women looking for a boy toy is not the way to go about it.