Radio GaGa

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Radio……Someone still loves youuuuuuuuuuuuuuuuuu you are missed Freddy

 

The NY Mets have made it official; WOR-710 AM will be the new home of Mets baseball on the radio. No terms of the contract with Clear Channel, the corporate owner of WOR, along with five other radio stations and outdoor billboards around the NYC metro area.

From the rumblings heard about the deal it seems the Mets will make more money off this agreement with Clear Channel than they did with CBS and WFAN.  From reading the press release, this is more than just a new play by play deal , it’s more like the Mets reaching out to a more diverse community than they ever could have at WFAN.

The deal has Clear Channel using their other radio stations to preach the Mets message via on-air appearances, concerts at Citi Field along with Clear Channel handling the in game entertainment at the ball park as well.

The Clear Channel radio stations in NYC are as diverse and dedicate to just about every demographic you can name. Z100 goes for the teenybopper crowd, WKTU targets the 30-40 Pop music type (‘KTU back in the ‘70’s was an all Disco station that was the official radio station of 86th Street Bensonhurst crowd. Every “Buick Riv or “Duce- An-A-Quarta” blasted Brooklyn’s own Joe Causi’ Saturday Dance Party”out of their Blaupunkt car radio) 106.7 LITE-FM caters to the soccer mom and Power 105.1 is the city’s hip hop station.  

The Mets and Clear Channel it seems will use these stations and their outdoor billboards as synergy with the Mets to promote the team and it’s players and utilize Citi Field (and I bet MCU Park) as concert venues for to A-list performers instead of the list of has-beens the Mets have hired for post-game concerts the last couple of years.

So far it seems WOR will have a Mets pre and post-game show but no word on how long each program will last or who will be the host, same with the play by play. Howie Rose looks like a lead pipe cinch to be back and Josh Lewin should be back as well. It will be interesting to see what happens to Ed Coleman since he is an employee of the WFAN and could stay at the station as Mets reporter and fill in host. Stay tuned.

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